If you are completely new to photography, if you have just started out or are thinking about picking up a camera, this concise guide will walk you through the subject's main concepts, discuss camera and lens options and differences, explain some shooting and post-processing techniques, all illustrated by vivid photographs and diagrams bespoke to it. The content is structured similarly to a photograph's phases of life: from selecting the right hardware and tuning your camera's settings to composing your image and applying various post-processing techniques to achieve your end vision. The language and tone are informal, each concept is supported by an applicable example and overall the content is designed to introduce you to the exciting world of photography and spark your imagination.