‘TOY CITY - a conceptual urban study for the future of Pereslavl-Zalessky’ is an attempt to grasp the character, opportunities and threads, which a Russian city is facing in XXI century. The case study, Pereslavl-Zalessky, is situated at the famous Golden Ring of Russia, 140km form Moscow. Pereslavl represents most of the problems of a typical Russian city, as well has many unique qualities, like its location at the lake and Natural Park.

Within the “toy city” concept the city would become the sandbox for new creative ideas and developments. Applied within the city the success could be measured with new technologies applied and analyzed by the university and a newly formed BOTIK URBAN ANALYSIS CENTER.

Topics should include cultural tourism, wellness, lake tourism, mobility education, nature and sustainability.

The list can be extended constantly. Successful strategies would within a real-time evaluation process and a certain timeframe applied to other cities in the Region, the Golden Ring or even whole Russia.